“Technology is a useful slave but a bad master.” This saying showcases the well-known fact that the contemporary world is flooded with technological innovations and ideas that are evolving every day. Therefore, employing digital media as an instrument of marketing…
Pass out some cards to friends and family; asking people to spread the word. That should be enough marketing for my small business right? It’s commonly thought that small businesses don’t need to market like the big guys, what with…
This is the golden era for small business. In only the past twenty years, technology has changed everything about how small and large companies marketing themselves, leveling the playing field for both. Web searches and mobile apps have made it faster…
The main difference between general marketing and organized marketing is that the later focuses upon maximizing the marketing efforts to target a niche audience. Such practices help to bolster the marketing objectives of a business organization. Herein, the marketing efforts…
Over the past few years, Oklahoma has received a lot of praise as a good place to start a business. () If you have just launched a startup in Oklahoma and plan to get your brand out there, you’ve got…
Social media marketing is currently the big thing for most businesses. It is a powerful marketing tool that everyone must take advantage of if he or she wants to prosper. For small businesses, it’s a venture worth considering for some…
Marketing has moved online. Small businesses nowadays simply cannot afford to risk having a weak presence on the web. Internet marketing helps business to establish significant and highly active communication channels and on a much smaller budget than conventional means.…
Online search is in constant flux. In its ebbs and flows, it has fueled the rise of the search marketing industry. Every business, big or small and whatever its industry requires some web presence to succeed nowadays. The definition of…
The marketing industry is full of big brands and massive budgets. For many entrepreneurs, a hundred bucks might be all they can spend and those investments need to pay off. But what can a hundred dollars really do for a small business’…